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Company:
The University of Georgia
Division:
Division of Marketing and Communications
City:
Athens
State:
Georgia
Country:
USA
Website URL:
Posted: 05/1/2021
Director for Integrated Media Communications

Reporting to the Associate Vice President for Marketing and Communications and in close collaboration members of the President’s administration, the Director for Integrated Media Communications is responsible for advancing the mission and elevating the reputation of the University of Georgia, primarily through the following means:
• Serving as the university’s official spokesperson when the Associate Vice President is not available
• Executing integrated communications strategies to advance the university’s priorities and strategic goals to key internal and external constituencies, in collaboration with the Vice President and the Associate Vice President. These priorities include but are not limited to:
- promoting excellence in university research and innovation
- overseeing the management of editorial planning.
• Conceiving, creating and distributing comprehensive communications campaigns and content that highlight the university’s outstanding individuals and initiatives, both directly through the internet and indirectly through earned media. This includes but is not limited to:
- writing, editing and disseminating media advisories, news releases and news features.
- organizing news conferences and preparing University leaders for their participation therein, promoting media coverage of UGA and its activities.
- developing and maintaining relationships with reporters who cover the university and higher education industry.
• In close coordination with the Associate Vice President, managing the university’s management of media inquiries, emergent issues, emergencies and crises that could adversely affect the university’s mission and operations.
• Overseeing the management of Columns, the university’s faculty-staff newspaper.
• Overseeing the management of UGA Today and e-UGA Today.
• Overseeing the management of interaction with all forms of external print, online, broadcast and social media. This includes but is not limited to advancing proactive placements of university coverage by key state, regional, national and international media organizations.
• Overseeing the management of non-Athletics commercial filming and location agreements.
• Overseeing the management of media tools that enable greater effectiveness in areas that are the responsibility of the executive director.
• Overseeing media, issues management and crisis communications training for key academic and administrative leaders.

Requirements
Requires at least a baccalaureate degree in the field. Please contact your Human Resources office for an evaluation of education/experience in lieu of the required minimum qualifications.
The Director’s responsibilities expect a high level of collaboration and cooperation with various academic and administrative units across the University as well as media outlets. Thus, this individual should have excellent management, interpersonal, written, and verbal communication skills, with the ability to interact effectively with faculty, administrative staff, students, University administration, the and other external business partners.